Technology

Not a demo. A phone call.

Rex answers every call and message for salons, med spas, and dental offices. Anthropic Claude writes the replies, OpenAI's gpt-realtime or xAI's Grok speaks on the phone, and Ruby runs nine retention triggers on a daily clock.

$99.99/mo · 7-day free trial · no card charged until day 8

8
Channels answered
11
Languages
20 min
Setup, no engineers
5.4%
Reactivation vs 0.8% baseline

The stack

Five real systems, named.

Text · Anthropic Claude

Claude writes every reply

Rex reads your service menu, hours, and FAQs, then answers or books, in 11 languages. The same model runs SMS, webchat, email, and every DM. No decision tree, no canned replies.

Voice · OpenAI + Grok

Two real-time voice engines, picked per business

OpenAI's gpt-realtime, with ten previewable voices, or xAI's Grok, with five more, chosen per organization. Medical and dental accounts run on OpenAI only: Grok has no HIPAA agreement for call audio.

8 channels

SMS, voice, webchat, email, Instagram, Facebook, TikTok, WhatsApp

Voice answers for every business, no exceptions. Instagram is on by default for med spas, salons, and retail chains. Facebook and TikTok stay off until you connect them.

Booking

Rex books straight into your calendar

RexRuby's own calendar, or a live sync to Boulevard (a full GraphQL integration), Acuity, Jane, Zenoti, Google Calendar, or Cal.com. Vagaro and Mindbody are pending partner approval.

Retention · Ruby

Nine triggers, checked once a day

Lapsed visits (45-day window), no-shows, birthdays, reviews, and referrals run on a daily clock. Reactivated clients come back at 5.4%, against an 0.8% industry baseline. Full breakdown on /ruby.

Agent Studio

Build the voice, then call it.

One screen where you talk or type to Rex, live, in the browser. Change the greeting, the persona, the voice, or what he knows, then call again immediately. It runs the exact configuration a real caller gets.

VoiceCedar · OpenAI gpt-realtime
PersonaWarm
KnowledgeMenu, hours, FAQs imported
Test callsAlways OpenAI
Guardrail: studio calls never book a real appointment.

Security & compliance

Honest about what's done and what's in progress.

10DLC registered, carrier Telnyx

Every number, medical and dental included, is registered with Telnyx before it goes live. No shared shortcodes, no spam-filtered messages.

TCPA opt-in tracked

Consent is logged on every message. Reply STOP and it stops instantly, on every channel.

HIPAA: signed BAA, PHI guard

Medical and dental accounts run under a signed BAA. Outbound messages that look like protected health information are blocked before they send. Full detail on /medical/shield.

Encrypted in transit and at rest

Message and call content is processed by named vendors only: Telnyx for carriage, Anthropic for text, OpenAI and xAI for voice. Nothing beyond that.

SOC 2: audit in progress

The audit is underway. We claim no certification until the report exists.

Hear the stack. Then hire it.

$99.99 a month, 730 hours of coverage: 14¢ an hour. 7-day free trial, no card charged until day 8.